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Do you mind the gap?

The makers of Toblerone, Mondelez, have taken the decision to widen the gaps between the chocolate bar’s distinctive triangular chunks in an effort to avoid putting its prices up. This has upset fans who say that they do mind the gap.

The product’s makers, US-based Mondelez International, said it had changed the design to cut the weight of two bars from Toblerone’s UK range. It has reduced 400g bars to 360g and 170g bars to 150g in order to maintain retail prices.

Some consumers have described the move as “the wrong decision” and said the bigger spaces looked “stupid”.

Mondelez said the move was down to a rise in the cost of ingredients.

It seems to happen every year now, that chocolate manufacturers start messing with our favourite confectionery, whether it’s size, recipe or packaging.

In recent months we found out our ever shrinking tin of Christmas Quality Street will no longer contain the Toffee Delux, in 2014 Cadbury decided to stop making chocolate coins for Christmas,  and last month it was the turn of the Terry’s Chocolate Orange which has shrunk from 175g to 157g – making it 10% smaller than it was last year.

How disappointed would you be if your opened your Toblerone and found you’re getting less chocolate?  Should they have reduced the length and kept the chunky triangles? Does this new design look like a weird fake replica?

Do you mind the gap?

290 people have already voted, what's your opinion? Yes No

What are your views?

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gingerd
9th Dec 2016
3
Thanks for voting!
It seems petty but it no longer looks like a Toblerone, more like a cheap imitation! If they had to cut down the weight why not just omit one triangle and keep the shape?
31321norfolk
9th Dec 2016
3
Thanks for voting!
Another ploy to make more money. You get less for your money. We will soon be paying for an empty packet of whatever. Nothing tastes the same.
Daisycat4
5th Dec 2016
2
Thanks for voting!
I only mind the gap when I realise it denies me some extra chocolate!
lizfid3
22nd Nov 2016
2
Thanks for voting!
Won't buy it, just another profit building wheeze!
Yodama
20th Nov 2016
2
Thanks for voting!
Everything for me, depends on taste not quantity. I would rather savour one slightly more expensive intensely flavoured chocolate bar than six of the cheaper pure sugar, disguised as chocolate, bars.
Seeing as we have been ripped off so badly in every way by the huge corporations, I have been and will be boycotting.
If chocolate is in short supply, charge more for the bars, don't mess with the chocolate or size to compensate.

I am now eating the very delicious Montezuma chocolate, family owned British made in Brighton, Caleys chocolate another British company, so why do I need to eat the cheap tasteless bars of sugar purporting to be chocolate?
Larger
14th Nov 2016
2
Thanks for voting!
As usual, less product, same price.

It would be nice to hear for once, same product, less profit.
paisley pattern
14th Nov 2016
1
Thanks for voting!
I find it easier to just snap a piece off the bar.
Bluekat
12th Nov 2016
0
Thanks for voting!
Why not just shorten the bar? Other products have shrunk in size and kept the prices down. If cocoa is sort in supply the price would go up anyway. Nostalgic thoughts of duty free bars for presents!
sus1eQ
12th Nov 2016
1
Thanks for voting!
I think it will be actually easier to break and eat
Yanky03
12th Nov 2016
1
Thanks for voting!
I shall not be buying any more.
isambardcat
11th Nov 2016
1
Thanks for voting!
The price of cocoa beans has gone up sharply and the pound has plummeted so we were bound to get less for our money, but it would be a lot more honest to put the price up and keep the size of the product the same. This is an ugly shape that looks as if it would be uncomfortable to eat, but I don't think I'll be trying. At least they don't seem to be degrading the chocolate itself as eg Cadbury's did.
honestjohn
11th Nov 2016
1
Thanks for voting!
This is simply a price rise! You are in fact getting less Toblerone for the same price! Another example of how sneaky big businesses can be!
Irene88
11th Nov 2016
1
Thanks for voting!
I don't like toblerone, but object because its yet another chocolate bar that has shrunk. They are all at it just penalising us chocoholics.
fishermanrob
11th Nov 2016
0
Thanks for voting!
the gap is too large they saving at least one piece
fordfocus
10th Nov 2016
2
Thanks for voting!
Scandalous When I was a wee boy my dad would have a chocolate Friday in so far as he got paid and as a treat we had a bar of Dairy milk, aero.
Toblerone was also included and was even given on birthdays a
So again part of my upbringing has been dishonoured by this attack on an innocent chocolate.
Remember when mars bars were bigger ?
Maybe Donald will have a word with them and say,
Toblerone NO
Yodama
9th Nov 2016
0
Thanks for voting!
I live next door to Caley's Chocolate Factory in Wallop but they do not have a shop, so I have to buy it online.
Just as well, or I would camp out there.
Caley's chocolate has been going for donkeys years, they supplied WW1 soldiers and continue to supply marching chocolate to the army today. With 70% cocoa , it is a really nice chocolate.
Sometimes you can find it at Morrisons.

British owned and manufactured.
Wilf
8th Nov 2016
2
Thanks for voting!
I have just seen this on the Daily Mail site as well and had not realised the difference in the size of the gap. It is twice as large as it was. So let me get this right its probably the same price but instead of a mini Matterhorn of chocolate i am now buying some fresh air? Brilliant but a rip off. So another case of Rip of the Brits! I will still eat em as I love them but it really does rankle with me. Meanwhile some of the other chocolates like Bounty Bars and Mars Bars seem to have grown twice as big but I dont want to eat a Mars Bar thats the size of a cake. i just want a little snack. Come on manufacturers of chocolate for goodness sake do some customer research
Lionel
8th Nov 2016
2
Thanks for voting!
We bought one yesterday as a treat. Yep! It's the new shape.

I wuz robbed, again.
Wilf
8th Nov 2016
0
Thanks for voting!
No Lionel you paid for some fresh air!
Baxi
8th Nov 2016
4
Thanks for voting!
Toblerone is an institution! How can they change it so drastically.

Keep the design, make it smaller and be honest about the fact that you're getting less for your money.
Jo Kingham
8th Nov 2016
2
Thanks for voting!
On one side I think it's just another example of companies fiddling us by reducing the amount we get for our money. On the other side we are a nation of far too many obese people so maybe a bit less chocolate may do us some good!!! I would rather have less and keep the price the same.
Tigga
8th Nov 2016
2
Thanks for voting!
Well, toblerone is one of my favourites. This is typical of confectionary makers they get you hooked on their produce then reduce it's size and still charge you for what your not getting anymore!
Marley444
8th Nov 2016
1
Thanks for voting!
That is the most ridiculous thing I have seen yet!! How misleading?? They should have reduced the length so you can see that you are getting less for your money rather than deceive from the packaging .. not happy!
JohnHerb
8th Nov 2016
2
Thanks for voting!
Outrageous! How dare they mess with Toblerone. I have loved this chocolate bar all my life and especially like the dark ones. One of the most delicious chocolate products about and now they change it. Why change something that is perfect? Do the Swiss HQ know about this?

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