First Top Gear, then The Voice and now Great British Bake Off. The BBC has lost the contract to broadcast The Great British Bake Off, which will be shown on Channel 4 for the next season.
Channel 4 has signed a three-year deal with Love Productions, which makes the hit show, currently shown on BBC One.
The BBC earlier said it hoped Love Productions would change their mind and that Bake Off was a “quintessentially BBC programme”.
Channel 4 is understood to have offered more money for the brand following the breakdown in negotiations with the BBC.
The opening show of the current series, the seventh, was watched by an average of 10.4 million viewers.
The channel switch risks Bake Off losing its popular judges Mary Berry and Paul Hollywood, as well as its co-hosts Sue Perkins and Mel Giedroyc. None of its stars were consulted during the negotiations.
What are your views? Are you a regular viewer of the GBBO? How do you feel about it losing the prime time BBC1 slot in favour of Channel 4? Does watching the GBBO with adverts interrupting your viewing cause you concern? Should the BBC have used your licence fee to pay to keep the GBBO? Could this be a recipe for disaster?