India: Colourful, captivating, and one of the oldest cultures in the world
The allure of India is inimitable – a land full of stories, culture, history and intrigue. A complex and layered country, it can be difficult to scratch the surface of what India truly is.
Specialist tour operator Cox & Kings has created Step into India, an interactive web app full of articles and stories about the country, which users can view on desktop, iPad or mobile. Packed with inspirational images, the web app covers the fascinating history of India, following numerous influences throughout the ages from the early days of religion, through the Mughal period, colonialism and independence up until today.
This history can be viewed by travellers in the architecture of India – the Taj Mahal, built between 1631 and 1648 is perhaps the most iconic, though there are plenty of other impressive examples, from the stepwells of Gujurat to the Red Fort in Delhi. There is also Hawa Mahal, built with its honeycomb facade for a specific purpose – though you will have to visit the web app to discover why.
Step into India also touches on the art of the continent, from paintings (and where you can view over 17,000 pieces in one place) to traditional dance. Also covered is the myriad of vibrant festivals, which give travellers an insight into the liveliness of the culture, first-hand. Discover where thousands of camels gather for over 12 days of festivities, and which festival celebrates the idea of light triumphing over darkness.
Finally, the web app delves into the delectable cuisine of India. Each region boasts its own specialities, based on historical influences and availability of ingredients; and some dishes are not well-known outside the country or even the region in which they are produced. Learn when to eat idli, what a vada pav is, and where you might find aloo tikki, spicy potato croquettes.
There is also an accompanying e-book for you to download and to keep, with more stories and articles about beguiling India; including tips on where to get the best views of Delhi, and an in-depth interview with Viram Jasani, Director of the Asian Music Circuit.
Step into India with Cox & Kings www.coxandkings.co.uk/step-into-india on your desktop, iPad or mobile. To discover more, you can also download your copy of the India e-book throughout the web app.
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