Should parents stop using chocolate for egg hunts?

A time-honoured Easter tradition for families with young children is the egg hunt.

Supermarkets are awash with colourful options for chocolate eggs of all sizes, and in recent years brands have increasingly come under fire for both portion sizes and the way these products are being marketed and sold.

In 2018, the ASA banned ads on Cadbury’s website, which featured a storybook titled The Tale Of The Great Easter Bunny, children hunting for Easter eggs coloured the same purple as the company’s branding, and an activity pack featuring an image of a rabbit holding a Cadbury-branded purple egg.

A psychologist also warned that giving Easter eggs to children under the age of four to prevent overeating behaviour, which could develop bad habits.

Many people feel chocolate has commercialised the important religious holiday, making it more about receiving treats than understanding the meaning of the season.

What’s your take? Is this all a lot of fuss over nothing? Or would it be best to remove chocolate from egg hunts and simply have children hunt for colourful eggs instead? Share your views below. 


Should parents stop using chocolate for egg hunts?

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12 hours ago
Thanks for voting!
What a sad old grey world the kids of the future are going to be living in. All guilty pleasures eradicated .
Hunting for an Easter egg that is not chocolate is hardly worth the hunt.

Obesity epidemic is not all about a chocolate Easter egg.
12 hours ago
Thanks for voting!
As a child the only time I got candy was at a holiday it was a special treat. Today candy is everywhere even in the schools. As a Grandma today the Easter baskets I make for the young grandkids contain a balance of fruits (starfruit is so "cool" to them) nuts, cheese sticks, dark chocolates and a few dollar store toys. They love the healthier baskets. For the Easter eggs we remove yolks and feed them to the birds (yes birds eat eggs) and make deviled eggs Pulido: cook egg substitute and blend with avocado and mayo in electric chopper till smooth stuff egg white halves top with chopped cilantro.
1 days ago
Thanks for voting!
Aren't children allowed to have fun and a treat anymore? The amount eaten can be limited each day . Pace eggs (painted hard boiled eggs ) rolled down a hill was a favourite with my children.

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